Mortgage CRM Comparison

LoanAtlas vs BNTouch

BNTouch costs $165/mo with limited automation and no AI tools. LoanAtlas gives you the full AI-powered mortgage platform with GoHighLevel automation for $297/mo flat.

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Pricing

$297/mo

vs $165/mo

AI Tools

4 included

vs 0

Automation

Full GHL

vs basic drips

Platform

All-in-one

vs CRM only

Setup

7 days

Done-for-you

Feature-by-Feature Comparison

Feature LoanAtlas BNTouch
Monthly price$297/mo flat$165/mo
AI Voice AgentIncludedNot available
AI Refi FinderIncludedNot available
AI Contract ReaderIncludedNot available
AI Video EmailIncludedNot available
Advanced workflow automationFull GHL engineBasic drips
Website builderIncludedBasic
Built on GoHighLevelYesNo
Arive LOS SyncYesLimited
30-day money-back guaranteeYesNo

$132/mo More Gets You 10x More Platform

LoanAtlas Pro

$297/mo

Everything. One platform.

  • Full CRM + pipelines + website
  • 4 AI tools (Voice, Refi, Contract, Video)
  • Full GHL automation engine
  • SMS + email + social + voice
  • You own your GHL sub-account
  • 30-day money-back guarantee

BNTouch

$165/mo

Basic CRM. No AI. Limited automation.

  • No AI tools at all
  • Basic email drip campaigns
  • No GoHighLevel platform
  • Limited integrations
  • Vendor-locked data
  • No money-back guarantee

Why Loan Officers Switch from BNTouch

🔄

Basic automation costs you deals

BNTouch email drips can't compete with GHL's multi-channel workflows. LoanAtlas automates SMS, email, voice, and social follow-up with trigger-based logic that converts more leads.

🤖

No AI means doing it all manually

BNTouch has no AI voice agent, no refi finder, no contract reader. You're doing manually what LoanAtlas handles with AI -- calling leads, finding refi opportunities, and reading contracts.

📈

$132/mo more buys 10x the platform

For $132/mo more than BNTouch, you get AI tools, full GHL automation, a website builder, Arive sync, and data ownership. It's not even close on value per dollar.

Upgrade from BNTouch to the AI mortgage platform.

7-day setup. 30-day money-back guarantee. Full platform from day one.

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